
Welcome to the latest episode of Roofer Growth Hacks, hosted by RoofingSites.com
In this solo episode, Chris Hunter dives deep into one of the biggest issues plaguing roofing companies today: how to grow without burning out or breaking the business.
After speaking with thousands of roofers across the country, one pattern keeps repeating—companies relying on hustle, referrals, and word of mouth. While that might get you started, it won’t take you to 7 figures.
To scale sustainably, you don’t need more grit—you need systems.
Tune in as Chris breaks down the Core Four Systems that separate the roofing companies that grow fast from the ones that stay stuck: Marketing, Sales, Operations, and HR. He walks you through the common growth ceilings roofers hit and shares how to break through using simple but powerful frameworks you can implement immediately.
If you’re ready for predictable, scalable growth—this episode is for you.
About:
RoofingSites.com has been helping Roofing Companies grow for over a decade by using our proven marketing system, the 4R Roofing Marketing System to provide exclusive calls and appointments to each company. We started as a web design company and quickly pivoted to a marketing company since that’s what the Internet’s all about and it’s what our partners kept asking us for!
Since then, we’ve transitioned into a marketing company that not only helps get calls to your roofing company, we help you close the sale!
Timestamps:
[00:00 – 01:40] – Intro
[01:41 – 02:25] – 4R Roofing Systems
[02:26 – 03:01] – Reputation Pillar
[03:02 – 03:55] – Reach Pillar
[03:56 – 04:45] – Resell Pillar
[04:46 – 06:38] – Referral Pillar
[06:39 – 09:04] – The Importance of Sales System
[09:05 – 11:50] – Appointment Follow-up System
[11:51 – 12:57] – The importance of System operations
[12:58 – 14:31] – Taking a Closer Look at Your Tech Stack
[14:32 – 19:56] – HR Hiring System
[19:47 – 21:21] – Scorecards and KPIs
[21:22 – 24:52] – Retention and Culture
[24:53 – 25:53] – Episode Wrap Up & Key Takeaways
Resources:
RoofingSites: http://watermarketingheroes.com/
Connect with Us!
🎧 Spotify:https://bit.ly/RoofingSites-Spotify
🎙️ Podbean:https://roofergrowthhacks.podbean.com/
📺 YouTube:https://www.youtube.com/channel/UCvfiqz7zzUWIQkgGPvx9XEw
📘 Facebook:https://www.facebook.com/roofingsites
📸 Instagram:https://www.instagram.com/roofingsites/
Discover How to Get More Leads and Sales
Get Your Free Book!
You know you need to start doing some digital marketing for your roofing company, but where do you even start?
Between trying to keep up with the day-to-day operations of your business and actually getting any work done, who has time to learn about digital marketing?
The Ultimate Guide to Digital Marketing for Roofers is written by roofing industry marketing expert, Chris Hunter, and will walk you through everything you need to get started with digital marketing. From setting goals and creating a plan, to understanding SEO and social media, this guide has it all.
Just fill out the form on the next page, and we’ll send you a copy!!


















