
Your edge is in the discipline of creating connection. Tom Reber, creator of The Contractor Fight, shares his top tips for how you can sell better, fix your contracting company to be more profitable, and differentiate yourself to create connection when you sell. Check out more information about Tom and download your guide to spotting a cheap prospect at thecontractorfight.com/cheap!
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About
The Contractor Fight is a movement of Home Improvement Contractors who are taking back control of their businesses & fattening their wallets. By educating one contractor at a time, we’re quickly restoring our industry to a place of respect in our communities. No more will the trades be looked at as a “fallback” position when college doesn’t work out. No longer will tradespeople be looked upon as uneducated and undeserving.
Timestamps:
- [00:00 – 01:08] Intro
- [01:09 – 06:34] Tom’s Start to Entrepreneurship
- [06:35 – 08:38] Tom’s Ideal Client
- [08:39 – 14:17] The Worst Question a Contractor Can Ask/ 50% Gross Profit
- [14:18 – 17:58] Tom’sAdvice: Be On the Attack, Peel Don’t Pounce
- [17:59 – 27:51] Sales: About Proposals/ Sales Process
- [27:52 – 36:04] Marketing/ Differentiate Yourself
- [36:05 – 36:20] Ad
- [36:21 – 40:34] Create Connection and Be Curious
- [40:35 – 42:29] Chris’s Takeaways
- [42:30 – 43:44] Outro
Resources:
Website: https://thecontractorfight.com/
RoofingSites: http://watermarketingheroes.com/
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You know you need to start doing some digital marketing for your roofing company, but where do you even start?
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